Instagram AR Filter Brings The Smithsonian Museum To LifeType a message

AR technology has made huge strides over the past few years. Making the jump from the gaming world into attractions and museums across the globe. Museum AR can now be ffind in a variety of institutions around the world. For instance, guests at the Smithsonian National Museum of Natural History can now use an AR app in the iconic Bone Hall. This app, called Skin and Bones, shows what the skeletons would have looked like while alive. Meanwhile, visitors to the Kennedy Space Center can view a reconstruction of the second-ever spacewalk in 1966. Superimposed over the actual Gemini 9 space capsule. So, what benefits does AR have and how can it help museums engage their audience in a new way?

Why use AR in museums?

A good AR experience can be an engaging way of presenting the information. Meaning that museums can show facts in a way that connects with visitors. Instead of presenting a passive display, organizations can use this technology to allow guests to participate and to make new connections as scenes come to life. The content can take the form of video, text, 3D images, and more.

AR can also add more to the museum experience. Institutions can layer relevant augmentations over items in their collections to present richer, more detailed access. In addition, museums can use this technology to provide context. They can place objects and works of art in different scenes, peeling back layers and telling their stories from a new perspective.

This kind of technology has a wide appeal and can be a way for museums to attract a younger audience. AR can be use to add family-friendly games to a museum space. For an interactive experience that visitors can enjoy together.

Furthermore, unlike virtual reality (VR), AR is relatively simple to add. This type of experience can be run on most smartphones and tablets. so it can be an inexpensive way to refresh a museum collection. Particularly given the fact that most modern visitors have devices of their own.

If you are looking for an AR agency to create your own branded filter check out https://tej.ie/instagram-ar

Leave a Reply

Your email address will not be published. Required fields are marked *