Our environment has been affected by the heavy amounts of energy and water for making plastic bags. Switching to paper for the same necessity reduces approximately 26% of energy usage. It turns out to be a drastic reduction in total waste at landfills in each town. You can understand that areas near these landfills are mostly affected by toxins and harmful gases. Our new start of using paper bags can be a humane effort for all these people in nearby landfill areas.
You are accomplishing two good causes with one decision of using a paper bag. The companies, manufacturers and distributors are spreading this same awareness through their custom paper bags. Their logo gets distributed among infinite users.
Contributing To Sustaining Wildlife
The media and various NGOs deserve acclamation for arousing emotional awareness among the masses that a plastic bag takes 10000 years to break down. The companies have connected their marketing strategy by using custom paper bags for their business.
As a shopkeeper, you are educating your customer that a paper bag taken from your venue can be reused for many purposes such as taking books, and clothes or gifting items to your dear ones. This way, you are contributing to their savings because your custom paper bags are made from kraft papers that can be easily reused for miscellaneous purposes at home.
Bring your name into the mainstream market by printing a unique label or drawing it on your paper bag. This technique carries far-reaching effects in mixing unknown customers into your mainstream customer list. Your customer feels happy that the bakery owner whom he/she visits most of the time uses bags made from cotton fabric rags. His/her eco-friendly attempt leaves a budding effect in your subconscious mind. That is the reason that generations to generations visit one bakery or retail shop for years.
Marketing Versus Educating Cultural Values To New Generation Customers
A manufacturer receives an easy platform to share his message in the shape of a theme or any mythological teaching. That would be an excellent way to educate cultural values to the new generation that is entrapped in the crowd of gadgets.
You must have seen that no international brand uses plastic bags. It cares for its valued customers. The existing customers of that brand feel a sense of luxury to own bags of these brands.
Look how many tasks you are covering with using a paper bag in your business – respecting mother earth by providing 100% biodegradable and recyclable bags, helping parents fight against suffocation and showing your animal love by saying no to plastic use in your business. To sum up, you are becoming a part of flourishing literary creativity that believes in meeting growth with humane values.